BBC Worldwide Study of News Consumption Across Device Platforms – 3 Observations

BBC Worldwide Study of News Consumption Across Device Platforms – 3 Observations

General
Given that we are actively immeresed in the BBC news content curation cycles we are always very curious as to how customers are consuming the news. Due to today's rapidly changing technological environment its a constant for us to stay up to date and apapt the the latest in news trends and demands. With so much changing within the world in so little time there is now a vast need when it comes to understanding what the people want in terms of news and how they want to view. We found this “first Global Study of News Consumption Across Multiple Screens” Study commissioned by various BBC media news channel entities and conducted by InSites Consulting to be insightful when it came to evalutaing and dissecting consumer behavior. Lets take a…
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